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Record numbers of visitors for Auckland’s peak summer season

Published: 12 May 2017

Storms came and went, but it was a long, scorching summer for our region as far as tourism goes, with a record number of almost 1.15 million arrivals during the year’s peak season (Dec-March), and a record spend of $3.13 billion.

Where did our visitors come from?

Visits from the United States were up 28 per cent, contributing to the overall official summer tally of 1,147,424 visitors from 1 December to the end of March.

Visitors from Australia were up 2.1 per cent compared to last summer. However, there was a slight drop (3.5 per cent) in Chinese visitation.

Showcasing our world-class experiences is paying off

The 7.1 per cent growth on last summer’s numbers were hailed as a great result for our tourism sector by Steve Armitage, General Manager Visitor & External Relations at Auckland Tourism, Events and Economic Development (ATEED).

“A consistent approach of several years’ marketing Auckland as a destination in its own right, showcasing the diverse range of world-class visitor experiences and how accessible they all are from the thriving city centre, is paying off,” he says.  

Visit ATEED to read more about Auckland tourism


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